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Management Techniques

Should customers be closed out of Open Innovation?

August 13, 2012[email protected]CoDev, Innovation Process, Management Techniques, Open Innovation, Product Design, The Experts Aren'tLeave a Comment on Should customers be closed out of Open Innovation?

Customers are a “necessary evil”.   Please don’t take that the wrong way.  I think almost everyone can agree that our …

Tagged Apple, Customer Engagement, Ericsson, Fast Company, Ikea, Lead User, Open Innovation, Skibsted, Voice of the Customer

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