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Bloomberg

Are Mad Men Making Open Innovation Jump the Shark?

March 26, 2013alex@managementroundtable.comCoDev, Innovation Process, Marketing, Open Innovation, Social MediaLeave a Comment on Are Mad Men Making Open Innovation Jump the Shark?

Okay, okay, we all know that “jumped the shark” jumped over itself several years ago, but there has not yet …

Tagged advertising, Bloomberg, Doritos, Mad Men

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